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One of the greatest challenges for any business is to attract new customers ... but not just any customers, you want to meet the right customers ... customers who know they need your products and services and who are ready to to buy.

At Financial Services Online, we find these customers for you ... customers who are ready to buy the products and services you sell.

Finding new customers can be time consuming, but it is a critical part of building value into your business.

We invest heavily in marketing to consumers who are looking for people like you.

We qualify them for you and we send you their details - and you increase your sales, your customer base ... and the value of your business.

We currently generate new business enquiries for Insurance and Finance Advisers Australia-wide covering home loans, wealth creation / mortgage reduction strategies, car loans, business and commercial loans, personal loans, life, trauma and income protection insurance, business and commercial insurance, home and contents insurance, professional indemnity insurance, public liability insurance and more.

Our powerful lead generation system provides brokers and planners with many thousands of leads each month.

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Insurance News

HESTA Announces Significant Insurance Fee Reductions and Enhanced Member Protections
HESTA Announces Significant Insurance Fee Reductions and Enhanced Member Protections
26 May 2026: Paige Estritori
HESTA, a prominent Australian superannuation fund, has unveiled a series of changes aimed at providing more accessible and affordable insurance coverage for its members. Effective from 1 July 2026, these adjustments include an average 12% reduction in insurance fees across all cover types, encompassing death, total and permanent disablement (TPD), and income protection cover. - read more
Acenda Life Introduces Significant Updates to Income Protection Policies
Acenda Life Introduces Significant Updates to Income Protection Policies
26 May 2026: Paige Estritori
Acenda Life has recently implemented a series of updates to its Retail Life Insurance portfolio, effective from 11 April 2026. These changes are designed to provide greater flexibility and accessibility for Australians seeking income protection insurance, addressing common concerns about policy limitations and entry age restrictions. - read more
AFCA Backs Insurer in Income Protection Offset Case
AFCA Backs Insurer in Income Protection Offset Case
26 May 2026: Paige Estritori
The Australian Financial Complaints Authority (AFCA) has recently ruled in favour of Nippon Life Insurance in a dispute concerning income protection (IP) offsets, confirming an overpayment of nearly $18,000 and supporting the insurer's decision to suspend benefits during the reconciliation of compulsory third party (CTP) income. - read more
Australian Tattooists Struggle with Soaring Insurance Premiums
Australian Tattooists Struggle with Soaring Insurance Premiums
26 May 2026: Paige Estritori
The Australian tattoo industry is currently grappling with prohibitively high insurance premiums, a situation largely attributed to a lack of competition within the insurance market. The Australian Tattooists Guild has highlighted that the dominance of a single broker and underwriter has resulted in a near-monopoly, leaving tattoo businesses with few alternatives for affordable coverage. - read more
Escalating Insurance Premiums Threaten Australian Small Businesses
Escalating Insurance Premiums Threaten Australian Small Businesses
26 May 2026: Paige Estritori
Australian small businesses, including beauty salons, are confronting a significant challenge: rapidly increasing insurance premiums that threaten their operational viability. A recent federal parliamentary inquiry has shed light on the severe impact these escalating costs are having on the small business sector. - read more
Professionals Insurance Articles

Protecting Your Professional Income: Understanding Income Protection Insurance
Protecting Your Professional Income: Understanding Income Protection Insurance
Income protection insurance is a financial safety net for individuals who are unable to work due to illness or injury. It ensures that you receive a percentage of your income during times when you cannot earn a salary, helping you maintain your lifestyle as you recover. This type of insurance offers peace of mind by providing financial support when it is needed most, allowing you to focus on recovery rather than financial pressures. - read more
The Importance of Professional Indemnity Insurance for Freelance Professionals
The Importance of Professional Indemnity Insurance for Freelance Professionals
Professional indemnity insurance is a vital safety net for freelance professionals. It is designed to protect individuals offering expert services or advice from claims of negligence or misconduct. Whether you're a consultant, designer, or engineer, having this insurance ensures that you're prepared for unexpected liabilities that could arise from your professional activities. - read more
Essential Insurance Solutions for Australian Professionals
Essential Insurance Solutions for Australian Professionals
In today's ever-evolving professional landscape, having the right insurance coverage is becoming increasingly important for Australian professionals. As more individuals step into freelance work and independent contracting, the need for tailored insurance solutions becomes crucial. Professionals in fields like IT consulting, engineering, and interior design face unique risks that necessitate proper protection. - read more
Tailoring Income Protection for Medical Professionals
Tailoring Income Protection for Medical Professionals
Income protection insurance is a vital safety net for individuals across various professions, designed to provide financial stability if one is unable to work due to illness or injury. This type of insurance replaces a percentage of your income, alleviating the burden of regular expenses while you focus on recovery. For medical professionals who often have high earnings and extensive financial commitments, this coverage is particularly important. - read more
How Cyber Insurance Can Protect You as a Freelance Professional
How Cyber Insurance Can Protect You as a Freelance Professional
In our digitally-driven world, cyber insurance has become an essential safeguard for anyone who operates online, particularly freelance professionals. At its core, cyber insurance is designed to help cover the risks associated with cyberattacks or data breaches, which can be devastating to both your reputation and your finances. - read more

Knowledgebase
Double Indemnity:
A clause or provision in a life insurance policy that doubles the payout in cases of accidental death.